The escalating crisis of gender-based violence and femicide has led to the #BeFree movement launching a new campaign in the heart of Windhoek's Katutura titled "Don't Touch Me, I Will Report You." 

The initiative, rooted in arts-based activism, seeks to raise awareness, spark conversations, and drive community action, particularly in rural areas where GBV-F remains most prevalent but underreported.

The Director of Health and Wellness at One Economy, Dr. Veronica Theron, spoke on self-introspection and the involvement of all stakeholders to curb violence.

"Young people of Namibia, as service providers, what is it that we are not doing right? In our mindsets, we did some research some time back, and the name of that research study was Problematic Mindsets. We did a follow-up study last year, and it's sad to say that the findings are still pretty bleak; it's still the same – it's our gender norms, it's our disrespect for one another."

Senior Social Worker at One Economy, Pefimbo Shipunda, elaborated on the campaign's mission, which is aimed at reducing the prevalence of GBV-F, particularly among children. 

The initiative does not just focus on awareness but also emphasises action. Communities are encouraged to report abuse, support survivors, and challenge harmful norms that enable violence.

The bold slogan "Don't Touch Me, I Will Report You" will be translated into all Namibian languages to ensure inclusivity and cultural relevance.

As #BeFree leads the charge, Namibians are called on to stand up, speak out, and say, "Don't Touch Me, I Will Report You."