NTB strategises on promoting Namibia as a preferred travel destination

Breadcrumb

The Namibia Tourism Board will continue to market and promote Namibia as a preferred travel destination for the rest of the world. 

Its last promotion was at the International Tourism Trade Fair in Berlin earlier this month. 

The International Tourism Trade Fair is one of the biggest tourism trade fairs and a premiere destination for the global travel sector.

The event attracts about 24 thousand travel lovers, experts in the tourism industry, and vacation fans alike. 

NTB's transformation after the Tourism Bill

Breadcrumb

The Namibian Tourism Board says that, once the Tourism Bill is passed, it will no longer regulate the tourism industry. 

CEO Digu //Naobeb revealed this at a tourism stakeholder engagement held in Windhoek. 

//Naobeb says the research was conducted in 2018 to develop a national growth and development strategy, which recommended that the mandate of NTB be changed to that of the destination marketing organization and have the entity move away from regulatory functions.