The Speaker of the National Assembly has expressed concern over what she describes as the disproportionate portrayal of women in media.
Speaking at the NBC's 35 years anniversary, Saara Kuugongelwa-Amadhila says the effect of this imbalance affects women's public confidence, which in turn undermines the democratic norms of accountability that the media must uphold.
"The response to this crisis must be proportional to a scale. Existing legal frameworks in many jurisdictions have not kept pace with the technological sophistication of the perpetrators; social support systems are often inadequate; technology platforms continue to operate without sufficient accountability; and public media institutions can use their platforms, which have substantial reach, to take an active editorial position on this matter, report it and refuse to amplify it and to remodel the kind of digital response conduct that we wish to see adapted more broadly.
The 35-year anniversary is not just a numerical milestone; it is a record of sustained service to this nation through elections, constitutional debates, economic cycles, natural disasters, moments of national mourning and moments of national celebration. Public trust in the NBC is not automatic; it must be earned through editorial independence, factual accuracy, balanced reporting and commitment to the public interest."