Customer feedback enables businesses to evaluate and upgrade their services and product capabilities as needed to maintain and improve their competitiveness.
It's against this background that FNB Namibia has donated customer feedback QR code scanners worth N$50,000 to the Namibia Wildlife Resorts.
NWR's Communications Manager Nelson Ashipala noted that the QR Code Scanners are an innovative tool that marks a significant step in enhancing their commitment to excellent customer service and ensuring that their guests' needs and concerns are addressed promptly.
He says the QR code scanners will provide clients with a convenient and efficient way to register their feedback, including any complaints or suggestions they may have.
Ashipala acknowledged the challenges posed by ongoing maintenance efforts at its resort, and NWR recognises the need for innovative communication channels.
He appealed to all clients visiting NWR resorts to make use of the system for prompt responses instead of resorting to social media platforms.
Complaints are something that has been very problematic for us, and what we have done is look at the aspect of how to move complaints away from social media but rather make it interactive, so we have software where complaints come to our office and resort managers, so from the NWR side, we are very thankful.
FNB Account Executive Hans Bolle noted that this gesture will undoubtedly strengthen the NWR brand by minimising complaints and ensuring a seamless guest experience.
"We are here today to do a small handover, not of great magnitude, but anything small towards the purpose of the bond that exists between us, and these small gestures towards each other will help to affirm your mandate in the tourism industry, and we are fortunate to be associated with this brand."